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    E-Commerce

    E-Commerce Brand

    Services: PPC • SEO • CRO • Email

    A growing DTC e-commerce brand was plateauing on ad spend efficiency and repeat purchase rates, limiting scalable revenue growth.

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    E-Commerce Brand case study

    The Challenge

    A growing DTC e-commerce brand was plateauing on ad spend efficiency and repeat purchase rates, limiting scalable revenue growth.

    Our Strategy

    • Full-funnel PPC restructuring across Google & Meta
    • Conversion rate optimization on product & checkout pages
    • SEO content strategy for category & product pages
    • Email & SMS automation for cart abandonment and repeat purchases

    The Solution

    We rebuilt the paid media account structure around product margin and LTV, launched a CRO program on high-traffic pages, and deployed automated email sequences for cart abandonment, post-purchase, and win-back campaigns.

    The Results

    Note: Metrics require verification before go-live.

    +210%

    Revenue Growth

    year over year

    +34%

    Repeat Purchase Rate

    in 6 months

    -22%

    CPA Reduction

    in 90 days

    A compounding revenue engine that scaled ad spend while improving efficiency and repeat purchase rates.

    "

    1SM turned our ad spend into a predictable growth engine. Revenue more than doubled and we finally trust the numbers behind every decision.

    [CLIENT NAME]

    [TITLE], E-Commerce Brand

    Frequently Asked Questions

    How long did it take to see results?

    PPC efficiency improvements showed within the first 30 days, while SEO and email compounding effects built over 3-6 months.

    What made the biggest impact?

    Restructuring the ad account around product margin and LTV, combined with CRO on the checkout flow, drove the largest revenue gains.

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